Board-certified neurotoxin, dermal filler, and facial treatments — brought directly to your home, office, or hotel suite across the Tri-City area.
The Self Effect brings a concierge injectable and facial experience straight to the space you already trust — your living room, your office between meetings, your hotel suite before an event.
Every visit is led personally by a Doctorate-prepared Family Nurse Practitioner and Board Certified Cosmetic Injector, using the same clinical standards you'd expect from a med spa, minus the drive.
If your space doesn't work for a visit, no worries — Dr. V can arrange an alternate space for you at no extra fee.
Reserve a VisitPricing is a general estimate — could be more or less after consultation.
Softened lines, a natural, un-frozen result, tailored to your face.
Restoring volume and structure to lips, cheeks, and contour with a light, precise hand.
Pricing varies per product — approximately $500–$1,500 per syringe.
Designed to prep, maintain, and extend your injectable results with a radiant, camera-ready finish.
Stimulates natural collagen production for smoother texture, tighter pores, and a refreshed, even-toned glow.
Treat this as your guide — Dr. V will finesse the rest together at your visit.
Board Certified Cosmetic Injector — American Academy of Cosmetic Medicine
Doctorate-prepared Family Nurse Practitioner
Dr. Self founded The Self Effect to bring an elevated, unhurried standard of care to aesthetics — one appointment, one face, one conversation at a time.
Every treatment plan starts with a real consultation, not a menu. The goal is never to change how you look — it's to reveal the version of you that's already there.
New to The Self Effect? Ask about our current new-client welcome offer when you book through Pinch.
Book & AskParties of 3 or more get 10% off all services — the effect, shared.
Plan a PartyThe Self Effect travels throughout the Central Virginia Tri-City area and surrounding communities. Not sure if you're in range? Reach out — we're always happy to check.
If your space doesn't work for a visit, no worries — Dr. V can arrange an alternate space for you at no extra fee.
Self Effect Membership means exclusive pricing on every service — 10% off all treatments, plus member rates like $10/unit on wrinkle relaxers (vs. $12 standard).
Here's the best part: your full monthly payment is credited straight to your account, so every dollar you put in goes toward your next treatment. You're not just saving — you're building toward your glow.
$75/month. 6-month minimum.
Ask about membership when you book or at your appointment!
Ask About Membership“I was especially nervous about getting Xeomin injections, but Dr. V was incredibly patient, gentle, and calming. She carefully assessed my forehead, crow’s feet, and other areas to determine exactly where treatment was needed, and I never felt rushed or pressured. Her professionalism, knowledge, and reassuring bedside manner made the entire experience so much easier than I expected. If you’ve been thinking about trying Xeomin but have been hesitant, I highly recommend scheduling with Dr. V. She truly makes the experience comfortable and personalized, and I couldn’t be happier with my results. Thank you, Dr. V!”
— Anonymous“Dr. V did my botox. I was so impressed with her knowledge and willingness to figure out what my concerns were. The consultation was excellent, and started my treatment plan the same day. After treatment, I finally have the look that I always wanted. Thank you Dr. V.”
— Anonymous“I can’t say enough good things about Dr. V and my Botox experience! She is incredibly professional, knowledgeable, and genuinely takes the time to listen and explain everything. I felt comfortable and confident from the moment I walked in.”
— Sherri Jones“Dr. Self explained everything to me. She listened to my concerns and implemented a plan to address them.”
— AnonymousPrefer to leave your review somewhere more public? Ratings on Google and Facebook help other clients find The Self Effect — and mean the world to Dr. V.
Review on Facebook